Soon it became recognized as a symbol of athleticism, worn by 90% or all NBA players and even used in army training. It also gained popularity by the actors and singers who wore it, including Kurt Cobain from Nirvana, Captain Hunnicutt from M*A*S*H, and even Wiz Khalifa. Although during the nineties we almost saw the end of Converse after they went bankrupt, thanks to Nike's acquisition in 2003, the company saw a robust increase in popularity and sales. Since then the number of imitators has increased proportionally to their sales.Since 2008, Converse has sent out 180 cease and desist letters for infringement upon their Converse Midsole Trademark, and the
converse all star Outsole Trademark.
A number of companies have imitated the style and placement of the brand logo. Although
converse jack purcell have attained iconic status, the problem is that trademarks used in the fashion industry have not been favored by the courts. Recently though, Christian Louboutin won a trademark dispute against YSL for its signature red soles, which had obtained secondary status as symbolizing the brand. But the difference in the present case is that the rubber soles and topper were initially designed for basketball, which can be argued to be functional.
And a trademark cannot be functional. The only purpose a trademark must serve is to identify a particular company's goods and services. The placement of the
converse jack purcell uk logo is non-functional and easier to uphold but the rubber strip around the shoe and on the top serve a functional purpose and would have had a better chance under patent law.Remember, while filing trademarks and design patents make sure they are non-functional and only ornamental in nature, otherwise you will face problems down the line.Every so often I run across an article that really makes me rethink a position I may have had for a long time.This blog posting from Foss Patents had that effect on me this morning.I have to wonder on this one.
'Since 2010, Converse and Missoni have partnered together to create eight premium First String sneaker collections.
converse jack purcell leather First String is a limited-edition collection that celebrates craftsmanship, authenticity and collaboration at the highest level. This fall, Converse and Missoni take their partnership to the next level with an expansive all new Chuck Taylor All Star sneaker offering for both men and women. The new collection features Missoni's iconic patterns printed on the signature Chuck Taylor All Star and Chuck Taylor All Star Fancy sneakers.'